LOVE.

An eccentric take of tenderness on the album, “LOVE.” presents a different lane for Mr. Lamar. If there were any thoughts in Kendrick’s mind that gave him any indication of being able to compete with some of today’s biggest R&B acts, the overall aura of “LOVE.” feels like a great contender to throw in that arena. In the realm of commercial success, do not be surprised if this tune gets single treatment once the colder months start making their way around again.