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Jay Z To Launch New Fragrance On Black Friday

Posted on November 1st, 2013
by
Staff Editor


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Jay Z plans to be apart of all of stocking stuffers this holiday season. Aside from launching his holiday capsule collection with Barneys New York the hip-hop mogul will be releasing a new men’s cologne, GOLD JAY Z. The new eau de toilette named will be released this Black Friday (November 29), available at all major department stores throughout the U.S.

The fragrance was designed by Jay Z with the help of perfumer extraordinaire Ilias Ermenidi. The scent will match the personality of this power player reflecting  “Power,” “Pride,” “Confidence,” “Strength,” “Success,” and “Courage,” capturing the essence of GOLD JAY Z. This is also reflected through the gold cologne packaging. Prices vary from $39 to $79. –Shanae Hatchett

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