Beyonce visited a Walmart in Tewksbury, Massachusetts on Friday and spread some holiday cheer with her presence as well as with a surprise gift to shoppers.

While in the store, Bey picked up some toys, which can be assumed to be for daughter Blue Ivy, and a copy of her new self-titled album which hit shelves that day.

Also during her visit Beyonce held a baby girl before greeting the crowd on the loudspeaker and providing shoppers with one of 750, $50 Walmart gift cards that contained the message “Happy Holidays from Beyonce.”

Queen Bey also provided an announcement to her Facebook stating: “A little shopping today at Walmart. #BEYONCÉ is available now in store.”

Beyonce’s visit to Walmart comes during the same week in which retail rival Target refused to sell her album due to it releasing digitally first. Not hard to see which store won this holiday season. Check out pictures from the Bey’s store visit after the jump.