SUPRA is proud to announce an exclusive partnership with Lil Wayne. A full collection of new footwear designs, inspired and overseen by Lil Wayne, will be manufactured and distributed by SUPRA. There has been a longstanding respect between both parties: the SUPRA team cites Lil Wayne’s music as a source of inspiration, and Lil Wayne has embraced SUPRA and worn the Skytop since it was first introduced to the market in 2007. The collection of new models will launch in early 2013 at SUPRA retailers worldwide, and suprafootwear.com.

“Lil Wayne is a true style icon and a trendsetter,” said Matt Fontana, ONE Distribution’s Global Vice President of Brands. “He’s perfectly suited for a collection with SUPRA because he embodies the same spirit that drives the brand: he’s a leader, not a follower. We’re ecstatic about creating a range of shoes with Lil Wayne.”

The collection will debut at the Project trade show in Las Vegas on August 20-22 and promises to feature a diverse range of styles.

[ via Supra ]