“My brother P Reign knows/We f*ck with the same hoes/Plus he taught me how to spot an officer in plain clothes…” – Drake

I’m pretty sure P Reign is tired of hearing and reading that line, but it’s such a great icebreaker. In case you don’t already know, P hails from Toronto and has been recording his own music for awhile now. Two months ago he shot the video for “In My Hood.” Let Lola tell and not even an hour after arriving on set, the police shut the video down shoot down. Regardless, they got all the footage they needed as Reign recently let go off the visual.

The opening scene is a recreation of the scene from Belly when Sincere spoke to Shorty on the park bench. From there the Toronto native goes on to pay homage to his hood, Galloway, and also boast appearances from Drake and Louie Rankin. The hook lightweight reminds me of Young Dro’s “I Don’t Know Yall,” but that’s probably just me. One thing is for sure though. Everyone has a hood and everyone has a struggle. You just have to be willing to listen to the story.  “In My Hood” is the first single from his DJ Holiday hosted When It Reigns It Pours.

The next single (and video) is “Call My Name” which can be downloaded below.

DL: P Reign – “Call My Name“